10 Best Books for Real Estate Agents (2023)
Jay Gallagher
Real Estate Broker
Get ready to find all the best books for real estate agents that will help you to propel your business to the next level. These are the best in category for today’s agent.
SOLD
Written by one of the Co-Hosts of Bigger Pockets
Why It's One of the Best Books for Real Estate Agents...
Perfect for every agent who wants to build their business. Written by one of the hosts of the Bigger Pockets podcasts, this book gives an overview of all aspects of the real estate agent’s process, from lead generation to collecting your commission check and everything in between.
My take... Great book to learn about the entire sales cycle
David Greene shows you exactly the steps he took to become a hugely successful rookie agent and build a real estate business from the ground up. Many real estate books become dated because of rapid changes in technology but this book is up to date and 100% relevant for today’s agent.
The Miracle Morning
...for Real Estate Agents
Why It's One of the Best Books for Real Estate Agents...
Teaches you how to create morning ritual for a better mindset. Hal Elrod has taken his best seller and rewritten it just for real estate agents. Same great concepts tailored for both new and experienced real estate agents.
My take... I hate mornings but I love this book
Study the most successful people in the world and they all have a morning ritual to set up their day for success. This book shows you how to do it right.
The Millionaire Real Estate Agent
The Most Influential Book for Real Estate Agents
Why It's One of the Best Books for Real Estate Agents...
Every agent should read this book. The best selling book for real estate agents who want to learn what it takes to be a success.
My take... a must read book for real estate agents even today
This book was written 20 years ago but it stands the test of time. It especially shines when it comes to understanding the principles of lead generation and how your business can change and mature as you grow into the job.
Success as a Real Estate Agent
...for dummies
Why It's One of the Best Books for Real Estate Agents...
Teaches the basics in a no nonsense way. Another old standby that should be in every agent’s success library
My take... great book with no ego
Many books written for real estate agents have a sort of “look at me, I’m a real estate expert” kind of tone. I think that sometimes this ego driven writing skews the emphasis from what is true to what sounds good. Dirk Zeller writes this book in the classic Dummies style. Stripped of ego but chock full of the right information. Recently updated for today.
Reverse Selling
How Real Estate Agents can Turn Cold Calls into Clients
Why It's One of the Best Books for Real Estate Agents...
Teaches you how to cold call without the hard sell. Reverse selling is a new way of cold calling that teaches you how to stop selling over the phone and start booking appointments
My take... this book takes the fear of rejection out of cold calling
Real estate agents, like most people hate cold calling. This book takes away the fear and difficulty. Cold calling is the number one most time effective method of getting new business and this book will show you how to do it right.
3 Clients in 30 Days
Become a Real Estate Zero to Hero in 30 days
Why It's One of the Best Books for Real Estate Agents...
Best for new agents who don’t have any idea how to start. Kirist Mashore asked 23 top producing agents what they would do if they had to start over in a new city with no friends, no contacts and no clients. This book tells that story.
My take... great way to start a real estate career
This book answers a great question; how do I start a real estate career from a standing start. Gives you a template on what to do your first 30 days.
Exactly What to Say
for Real Estate Agents
Why It's One of the Best Books for Real Estate Agents...
This book is for the more experienced agent who wants to improve their communication skills. Knowing what to say to clients can be difficult. This book gives you 30 Magic Words to use the next time you are speaking to a client.
My take...perfect for framing concepts for a client
It’s not what you say as much as how you say it and even more important, what your client hears. This book helps agents with some experience to kick their communication skills up to the next level.
4.5 stars only because it’s not really suitable for newer agents
YouTube for Real Estate Agents
Get Free Real Estate Leads and Never Cold Call
Why It's One of the Best Books for Real Estate Agents...
Shows the basics of the fastest growing lead generation model. YouTube offers a free way to brand and promote yourself, not just your listings. Learn how YouTube marketing works for the real estate niche.
My take... Video is winning the attention of consumers
Video is quickly becoming the most important component of marketing. Tik-Tok and YouTube are ranking higher each year in search results and video holds the attention of potential clients much longer.
Fanatical Prospecting
Fill Your Pipeline Through Social Selling
Why It's One of the Best Books for Real Estate Agents...
Best for agents who want to fill their sales funnel. This book explains the ins and outs of something that’s not talked about in real estate sales that often, the sales pipeline. This book shows how to use different channels together as one cohesive strategy.
My take...not specifically for real estate agents but perfect for them.
Real estate agents forget that they are sales professionals selling their own services. This book will show agents how sales professionals in other industries use the sales funnel concept to increase business.
6 Steps to 7 Figures
from the host of the Real Estate Rockstars Podcast
Why It's One of the Best Books for Real Estate Agents...
Best for agents who want to grow into a team leader. Go from a single agent to a team leader making more money with more free time by following Pat’s blueprint.
My take...great podcast, great book
This book has a unique perspective and touches on a lot of subjects that other books for real estate agents don’t talk about. The packs a lot of information in this book.
This list showed you the very best books for real estate agents who want to build their business and make more money.
These books are specifically to improve your real estate business but sometimes there’s something else holding you back.
Check out the best classic success books if you’re looking for books on how to improve your mindset.
Developing a solid mindset is the first step towards success.
